Young teenage entrepreneurs in the Austin neighborhood, Chicago, galvanized and turned a liquor store into a food market. With some help from their friends, these young entrepreneurs decided to convert their raw and powerful emotions into a social justice cause. They decided to create the Austin pop-up food market that would provide alternative healthy food options in a place that was otherwise a food desert. Their vision was actualized by the support of some professional athletes who provided the funding, and the By the Hand Club for Kids who brought in architects and branding experts for guidance.
The outcomes included the availability of healthy foods within the Austin neighborhood, the transformation of a food desert into a healthy food zone, the restoration of a gutted building, and giving those in the community an opportunity to contribute, for example, the professional athletes.
Resources can be reusable, for example transforming a liquor store into a food market. The power and vision of the youth- the young entrepreneurs envisioned it and inspired/challenged the community to provide materials for actualizing it.
Story shared by Margaret Sergon, USA, based on a story originally collected by the Center for Peace and Conflict Studies of Ball State University, Indiana, USA.